Just saw new media deal will give each school $2 million. Do not know what current deal is worth.

All I can find is the old one was worth about 1.2 million per school. No idea if that's accurate or not, but that's a nice little jump if so.

https://www.sportsbusinessjournal.com/S ... 02/15.aspx

$1.2 m .About one percent of what Big Ten schools will be getting.$2.m will take us to about one and a half percent.The gap is a chasm .

When App joined the Sun Belt it was $125,000 per school. It got bumped up to near $500,000 a few years ago. The deal that went into effect this year bumped up to $1.2M per school and was done before realignment. The $2M/per deal announced Tuesday I believe goes into effect next year and was agreed to after the jump to 14 football schools.

Takes time to build, but at least its an improvement over where SBC started. If the conference gets stronger, I imagine that will go up again. Hopefully they use it to find some concession solutions and add seating to the hill.

The difference in revenue can't be discounted or ignored and for the big schools it definitely makes a difference but in terms of on field success App must have an incredible ROA (if that is really figured). On the flip side how many P5's have horrible ROA? An Illinois or Kansas or a Vanderbilt reaps the benefits of Michigan, Ohio State, Oklahoma (for now) and Alabama but those schools typically are at or below .500.

Theoretically would our ceiling really go up with $4m per year?

That’s what I thought they were talking in the $2M range. If I remember correctly, what ESPN said last year was “we will pay you what the new teams going into the AAC will get.” The new teams get $2M and existing teams like ECU will still get their$7M. Just to compare the MWC members get $5M. There is no question that $2M is a nice bump. Now what the SBC Commish needs to secure is bowl deal with potential to play a P5.

The mouse upped the ante to add 4 teams. A couple ADs didn't want it - mainly Georgia Southern. Once the mouse increased pay outs, the contention quickly disappeared.