Man U inks $1.28 bil deal with adidas; largest ever
- asu66
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Man U inks $1.28 bil deal with adidas; largest ever
It seems that Manchester United always manages to grab headlines when it comes to finances. Today is no different as the football club just agreed to a 10-year, $1.28 billion contract with adidas, which just so happens to be the grandest licensing deal in the history of sports.
“Manchester United, PLC has reached agreement with adidas for a global technical sponsorship and dual branded licensing deal for a minimum guarantee of GBP 750 million, subject to certain adjustments, beginning with the 2015-2016 campaign.
“For the 2014-15 season, Nike will continue in its role of technical sponsor and trademark licensee,” a statement on the team’s official website read.
Nike previously owned the rights to producing Manchester United gear, including the kit and other apparel, for the past 12 years. However, adidas going above and beyond forced Nike to rethink their sponsorship. Basically, it came down to Nike not seeing a way in which its shareholders would be able to see a legitimate return in profit if the company agreed to a $1.28 billion deal (assuming that is what Manchester United demanded to continue business).
Last year, Manchester United was valued at $3.165 billion, the second most valuable sports team in the world behind only Real Madrid. An updated version of the rankings has them valued at $2.810 billion. They also have annual revenue of $551 million per year. Obviously, the new licensing deal, which will take in affect at the beginning of the 2015-2016 season, will change Manchester United’s business landscape.
“Manchester United, PLC has reached agreement with adidas for a global technical sponsorship and dual branded licensing deal for a minimum guarantee of GBP 750 million, subject to certain adjustments, beginning with the 2015-2016 campaign.
“For the 2014-15 season, Nike will continue in its role of technical sponsor and trademark licensee,” a statement on the team’s official website read.
Nike previously owned the rights to producing Manchester United gear, including the kit and other apparel, for the past 12 years. However, adidas going above and beyond forced Nike to rethink their sponsorship. Basically, it came down to Nike not seeing a way in which its shareholders would be able to see a legitimate return in profit if the company agreed to a $1.28 billion deal (assuming that is what Manchester United demanded to continue business).
Last year, Manchester United was valued at $3.165 billion, the second most valuable sports team in the world behind only Real Madrid. An updated version of the rankings has them valued at $2.810 billion. They also have annual revenue of $551 million per year. Obviously, the new licensing deal, which will take in affect at the beginning of the 2015-2016 season, will change Manchester United’s business landscape.
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Re: Man U inks $1.28 bil deal with adidas; largest ever
"hitting one of the school’s women’s basketball players in the face"
What a coward!
What a coward!
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Re: Man U inks $1.28 bil deal with adidas; largest ever
Wait...what?WataugaMan wrote:"hitting one of the school’s women’s basketball players in the face"
What a coward!
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Re: Man U inks $1.28 bil deal with adidas; largest ever
I don't know, but hitting a girl in the face over a basketball game is a bit over the top. Then again, maybe she body slammed him or something. 

- McLeansvilleAppFan
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Re: Man U inks $1.28 bil deal with adidas; largest ever
He posted in the wrong thread I think. I think he meant this thread.ASUMountaineer wrote:Wait...what?WataugaMan wrote:"hitting one of the school’s women’s basketball players in the face"
What a coward!
viewtopic.php?f=12&t=4946&view=unread#unread
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Re: Man U inks $1.28 bil deal with adidas; largest ever
I thought, "Man, that would HAVE to be a red card!". 

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Re: Man U inks $1.28 bil deal with adidas; largest ever
I believe I read that Chevrolet is going to be the kit sponsor for Man U, which is pretty funny considering Chevy is ceasing all sales in the UK next year.
Give 'em hell!
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Re: Man U inks $1.28 bil deal with adidas; largest ever
Big United fan! Have been since high school and watching mid week matches in Justice my freshman year.
Have a few jerseys. Not crazy about the Chevy deal. Logo looks strange.
The money tied up in this deal and the sponsorship of even the warm ups (DHL) is crazy. The dya may not be far away where we see this on American sports pro sports jersey outside of soccer.
Bought a new away Jersey last year (Van Persie) going to pass this year. Pick up the Adidas one next season.
Have a few jerseys. Not crazy about the Chevy deal. Logo looks strange.
The money tied up in this deal and the sponsorship of even the warm ups (DHL) is crazy. The dya may not be far away where we see this on American sports pro sports jersey outside of soccer.
Bought a new away Jersey last year (Van Persie) going to pass this year. Pick up the Adidas one next season.
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Re: Man U inks $1.28 bil deal with adidas; largest ever
Wrong thread.WataugaMan wrote:"hitting one of the school’s women’s basketball players in the face"
What a coward!

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Re: Man U inks $1.28 bil deal with adidas; largest ever

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Re: Man U inks $1.28 bil deal with adidas; largest ever
The NBA just moved the NBA logo to the back of the jersey. Most NBA sports writers say this is to make way for advertising on the front of the jersey. This is something that Adam Silver has said is probably coming. That's straight from the commish, so it seems like it will be here in the NBA soon.appmaj wrote:Big United fan! Have been since high school and watching mid week matches in Justice my freshman year.
Have a few jerseys. Not crazy about the Chevy deal. Logo looks strange.
The money tied up in this deal and the sponsorship of even the warm ups (DHL) is crazy. The dya may not be far away where we see this on American sports pro sports jersey outside of soccer.
Bought a new away Jersey last year (Van Persie) going to pass this year. Pick up the Adidas one next season.
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